comScore “Digital World: State Of The Internet”
Report Highlights Growth in Emerging Internet Markets - U.S. Currently Accounts for 21 Percent of Worldwide Internet Users, down from 66 Percent in 1996 comScore released several key findings from its “Digital World: State of the Internet” report. The study highlights the changing dynamics of worldwide Internet usage, as it has grown from a U.S.-centric medium to its currently global landscape. In January 2008, the Asia Pacific region had more than 300 million Internet users at least 15 years of age accessing the Internet from work and home computers. This represents an increase of 14 percent versus year ago and makes Asia Pacific the largest of the five worldwide regions. Latin America and Middle East-Africa have also experienced above average audience growth during the past year, while North America and Europe have grown at more modest rates.
